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CPMC - Testimonials



What CPMC Graduates say:

How The Extraordinary Marketing Power System Changed My Life Forever!

By Doug Cluff

Starting Out On Your Own Without A System Is Hard

I spent most of my early career in direct sales and management. Like you, I had always dreamed of having my own business and working for myself.

I believed that the consulting field would be the ideal place for me to use my experience and expertise while enjoying a lucrative income. I also liked the prestige associated with operating a consulting practice.

In 1986, I left the security of my job and a $60,000 per year salary as a sales manager of Carlson Communications International in Salt Lake City and began my marketing consulting practice full time. Those first few years presented challenges beyond my wildest imagination. As with most new consultants, I discovered that it was very difficult to get clients and even tougher to get them to pay me.

In my first twelve months of business I made less than $20,000!

The problem was that I had no real plan or system to follow. My days were filled with hapless trial-and-error approaches (most of which didn’t work), and my nights and weekends were filled with endless anxiety worrying how I was going to pay my bills.

By 1989 things had gone from bad to worse. I was still making less than $2,000 per month. My wife was divorcing me, and I was about to lose our house. Every day my thoughts turned to the fact that I was going to have to admit defeat, give up my consulting practice and get “a real job.”

Then I met Richard Johnson...

A 30-Minute Meeting Changed My Life!

One day, I was pondering what to do about my dilemma. I came across an ad in a magazine from someone named Richard Johnson, who had developed the Extraordinary Marketing Power System. From the sound of his ad, Richard was doing exactly what I was trying to do except it seemed like he was having a lot more success at it than I was.

So I called Richard and asked if I could meet with him. He agreed and we set up a time to get together. That meeting changed my life forever.

$187,000 In Six Months!

As it turned out, Richard had studied under one of the greatest marketing gurus of all time. He’d developed a set of unique and non-traditional approaches to marketing.

Most importantly, Richard had organized all of the greatest marketing concepts, principles and techniques and created a System that virtually guarantees that any company can get a 25%-100% sales growth in a very short period of time.

During our first short meeting, Richard taught me several of the incredibly simple, yet powerful, concepts, which I had never really thought of before and showed me how to apply them to my consulting practice. The result was pure magic!

As I began to apply these concepts to my own practice and teach them to my clients, my practice soared! In fact, in the first six months of applying these concepts, the responses to my marketing letters increased 300%! I was immediately booked no less than 18 months in advance, with many prospective clients now on a waiting list. My average client fee tripled and I had so many clients wanting my services I had to hire several associate consultants simply to keep up with the demand.

Bottom line: I generated over $187,000 in consulting revenue in the first six months of using the Extraordinary Marketing Power System. That was in 1990. Since then I have generated millions of dollars in consulting fees using these techniques and principles.

Traditionally, unseasoned consultants will spend years, just as I did, building a consulting practice. It may take five to ten years of hard work to achieve a livable income. Many people waste precious time, money and resources in a hapless trial and error process to the top. The fact is: Most never make it!

The Extraordinary Marketing Power System, now offered as the CPMC Certification program through IGPC, provides entry into the very lucrative consulting industry with relative ease and you will begin to be paid immediately for your efforts.

Doug Cluff

P.S. Your very first client can more than totally offset your investment in this program. All it takes on your part is an inherent drive, desire and some hard work to learn and apply this powerful system. The Extraordinary Marketing Power System will maximize your prospects for success in this profession.



Dear IGPC:

As you are aware, I attended the referenced seminar from February 14th through February 17th of this year. Although I was somewhat skeptical regarding the merit of making the significant investment for the seminar tuition, I now say without any reservation that it was one of the best business decisions that I have ever made.

The CPMC training provided by Richard Johnson, although very concentrated, equipped me to add another facet to my consulting business - one that has been both financially and professionally rewarding.

Since my return from the seminar, I have added 5 new marketing clients to my consulting business and have 17 future appointments ( scheduled over the next 2+ weeks ) from which I will select 3 additional clients. I have been able to acquire these new clients without having to erode my fee basis even though I have been essentially in a "start up" mode. I could not be more pleased with these results.

My mentor and I have had 6 of 13 scheduled sessions over the past few weeks following the seminar. The professional guidance provided by my mentor was a major contributing factor to the new client booking success that I have experienced. I'm looking forward to assisting other "CPMC" seminar graduates to achieve at least the same level of success as have I.

Yours truly,

Sam S. Bowman, Gallatin, Tennessee 37066


Dear IGPC:

Thank you so much for allowing us the opportunity to become Certified Professional Marketing Consultants. Richard Johnson has an exceptional talent to educate and entertain a diversified group. All who attended were captivated by Richard's charm and wit, as well as the Marketing System he presented.

Both of us are using the material presented from your seminar and will incorporate in into our company's marketing plan. We will use this knowledge to provide a competitive edge against other Internet consulting companies.

Please know that we will be happy to provide a reference for any future CPMC prospects. If there are other ways we can help, please let us know.

Gratefully yours,

Andrew Cohen and DJ Johnson, Daytona Beach, FL 32118


Dear IGPC:

I am writing today to endorse the CPMC Program. At first, I was reluctant to purchase the program. I didn't feel it would help myself or my clients. I was wrong.

Since I'm a marketing consultant, I didn't think the program would teach me anything new about marketing. Much to my surprise, I did learn new principles which I'm currently using in my own practice. My client load has increased dramatically, thanks to your program.

Before purchasing your program, I was not sure what information to present to clients. The program really puts marketing into an organized system. My clients are benefiting tremendously from this information. They have seen significant improvements in their businesses.

This program is well worth the investment. I highly recommend it.

Best regards,

Bill Ceddia, Stanhope, NJ 07874


Dear IGPC,

As promised, I am writing this to update you on my successes and 'crises' since attending the CPMC Boot Camp in February. WOW ! That was my first reaction. I had no idea of some of the experiences I might have and what a need there is out there for CPMC graduates.

First of all I want to thank you and all the staff of PDI for being out there for me. Everyone seems so interested in 'making it work'. What I really want to tell you is that the Marketing System that I learned at the seminar is the most valuable tool I have run across in years. Like I said above - WOW! Due to some prior scheduled work, I am just now able to proceed full force with all the glorious opportunities that await me with the CPMC practice.

... I can't express to anyone in a few words the value I find in receiving coaching. While the tools we learned at the seminar are fabulous, when I came home and started to put them into practice, I ran across problems that I certainly never expected. I knew I had made mistakes but instead of making them into crises, how wonderful to know that I had someone at the other end of the phone line who had experienced similar problems and had a solution.

Thank you so much for coming up with this coaching program. I look forward to passing all my successes in the following months. I'll keep ya posted !!!!

Sincerely,

Ginger Black, MBA, CPMC, Gaithersburg, MD 20886


Dear IGPC,

I wanted to write a quick note to thank you for organizing and leading the Certified Professional Marketing Consulting Boot Camp (CPMC) in Orlando, February 14-17, 1997, and to give you an update on the positive things that have been happening in my consulting practice since then.

I have on my desk a purchase order from a client in the amount of $13,150, dated February 27, 1997 - just ten days after completing the CPMC course. While I cannot attribute winning this consulting job entirely to the skills I obtained from the CPMC program, I can say that it contributed substantially.

I believe that an intangible, but no less real, benefit of the CPMC course is the boost in self confidence that it has given me. That boost comes from knowing that I am now armed with the skills to provide services to a large market segment that had previously been unavailable to me. Am I a satisfied customer? Absolutely - I figure I've seen a return, in just ten days, equal to 66% of the cost of the CPMC course.

Randall S. Knox, Northfield, MN 55057


Dear IGPC:

I found the CPMC a very good concept although I didn't know what I was getting into. I took you and the IGPC on faith. It was more than worth it. I found the session very invigorating and possibly a little easier to see how the whole process comes together. The CPMC value is in its ability to help you help the client to determine the USP and then have specific steps which can be followed. This gives results and builds the client's confidence in your abilities.

George Morrison, St. Charles, IL 60175


Dear IGPC:

It was a thirty-hour delightful learning experience ! The CPMC Boot Camp was, indeed, everything you said it would be. While you and your most capable staff deserve a lot of credit for "staging" and implementing this program - which I may add as a professional educator, was an exemplary operation -- much credit must be given to the presenter, Richard Johnson.

... however, the "Marketing Consultant" concept appears to be not only viable but down-right exciting. ... the IGPC Training Programs do work, as evidenced by the doubling of my active clients since completing the intensive boot camp in Raleigh last summer ...

My sincere thanks, compliments and best wishes for "a job well done".

Dr. Gil Woolard, CFI, EdD, CGS, CPC, Camden, SC 29020

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